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Process automation for data collection at Retail outlets
Retail outlet data is the driving force behind retail business. However, if the processes are complex and unwieldy, users will be reluctant to embrace them. Additionally, if data collection occurs in isolation, a substantial amount of effort will be required to compile and analyze it. With Atman, intuitive applications have been developed to capture data on any device and store in a centralized location.
CUSTOMER
Absolute Brands is an apparel startup that focuses on addressing unmet needs, exploring new market segments, and challenging the status quo. Its Big Hello brand caters to plus-size customers and operates as an omni-channel retail brand with physical stores across India and an e-commerce website.
REQUIREMENTS
With stores nationwide, Absolute Brands runs various and offers for its customers. In addition to customer feedback, the company aims to gather data to evaluate the effectiveness of these promotions.
Currently, while customer experiences are recorded in a feedback register, compiling and analyzing this data for customer satisfaction poses a challenge. Furthermore, numerous physical registers are used to track courier deliveries, electricity readings, lost and found items, damaged, and staff purchases, making retrieval and usage difficult.
Customer information, such as walk-ins, trials, and purchases, is collected in Excel sheets, requiring store staff to go to the back office to input data on laptops. This decentralized storage hampers accessibility for analysis and corrective measures. To enhance efficiency, Absolute Brands sought a streamlined process for data capture with rapid implementation.
SOLUTION
Due to the customer operating with a lean IT team, it was essential to implement a solution that was easy to implement and required minimal maintenance. FeldsparTech's Atman platform was selected to automate processes transitioning from paper or Excel-based systems to cloud applications.
These mobile-friendly applications allow all store staff to access data without being hindered by laptop availability, making capture more straightforward and inclusive, leading to improved data collection.
The staff has embraced the new system, which centralizes data for analysis and facilitates business decision making. The automation of processes using Atman took just 3 weeks. The intuitive workflows are user-friendly and adaptable, allowing the IT team to make changes as and when required without having to code at all.
Choosing Atman platform for automating processes, saved the customer precious time and money. Now all processes are online and data is stored centrally.
HIGHLIGHTS
Number of Users
50-100
Stores using the platform
30
System Down Time
Less than 1%
Time saved
75% ( Vs Ground up development)
Cost Saved
90% ( Vs Ground up development)
Infrastructure
AWS Cloud
sales@feldspartech.com
feldspartech.com/atman
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